Summary (Objective, Challenges, Strategy)
A rising D2C e-commerce startup approached us with a bold product offering but lacked a cohesive brand presence. Their identity was fragmented across platforms, messaging lacked personality, and packaging didn’t reflect the value of the product. As a trusted brand agency in Bangalore, Recro Media created a complete brand strategy rooted in buyer personas, emotional value propositions, and consistent storytelling. We redefined their voice, designed a scalable visual identity, and developed a packaging system that elevated the unboxing experience across online and offline channels.
Key Highlights:
- Created buyer personas and repositioned the brand for a premium lifestyle audience
- Developed a unified visual system across packaging, website, and ads
- Built a brand messaging guide for internal and external stakeholders
- Designed D2C packaging that reflected sustainability and sophistication
- Rolled out branded social media kits, email templates, and store banners
Results Achieved:
- 3.5× increase in online engagement post brand relaunch
- 42% uplift in repeat purchase rate due to improved brand perception
- Unified brand consistency across Shopify, Amazon, and social platforms
- Reduced CAC through stronger brand recall and storytelling
Outcome:
This transformation proved that working with a brand design agency in Bangalore helped the client establish an emotionally resonant and scalable brand. From visual identity to customer experience, Recro Media delivered with precision, clarity, and performance.