Objective, Challenge, and Strategy:
An emerging fashion retailer wanted to expand their offline reach by launching a custom e-commerce platform to manage inventory, payment, and user experience seamlessly. The brand lacked a digital storefront and needed a secure, scalable platform integrated with logistics, multi-currency payments, and mobile responsiveness. As a trusted web development company in Bangalore, Karnataka, we created a feature-rich e-commerce website with advanced filters, wishlist options, abandoned cart workflows, and real-time order tracking. The UI/UX was optimized for conversion, while back-end functionality supported large catalog handling and high user concurrency.
Key Highlights:
- Integrated with Razorpay, Shiprocket, and email automation tools
- Developed custom product filters, offers module, and reward points engine
- Designed responsive layouts for mobile-first experience
- Built in wishlist, size guide, and product video embedding
- Enabled secure admin dashboard for product and order management
Results:
- 3.6× increase in monthly sales within 90 days
- 2.1× better load speed compared to Shopify build
- 70% of users completed checkout within 3 sessions
Bounce rate dropped by 35% due to improved UX